Someone asked this very intelligent question, and instead of just throwing it aside, I chose to answer and share my opinion with you. I believe we can all learn from this.
According to him, considering the high ROI people usually attribute to Watermelon, he wanted to be sure if these claims are correct and if there are ready markets for the product all year round.
And if all these conditions are really true, why is every farmer not cultivating watermelon?
You will agree with me that these are valid questions, and we need to get things in the right perspective. Please be patient and calm, as I try to provide answers to the best of my knowledge and sincerity.
Why Is Everyone Not Growing Watermelon?
Here are a few reasons I feel is responsible. See them below:
1. The Idea
Many lack the idea completely. How do I mean? Do you know that many Nigerians still think that all the watermelon people consume are grown in the Northern parts of the country? But that is far from the reality.
Again, how many people know that watermelon can be grown and harvested in less than 3 months? How many of them know that you don’t have to be a millionaire to be a watermelon farmer, yet the return can be staggering?
So, until people get these information, many will not plant watermelon.
2. The Right Training
Do you know that many people think that watermelon is just like the normal melon we use for egusi soup? So they reason: ‘if I can farm melon, I can also grow watermelon”
Those who go with this mindset are very likely to fail, because though similar, the two are different in many ways. You must get the right training-the soil type, fertilizer, pesticide, safe weed control, etc.
Most who failed did as a result of lacking the right training, and such ones believe that it is too technical or difficult to grow.
3. Lack of Persistence
Some went into watermelon farming so that they can turn millionaire overnight. Some may even have visited car stands to price a choice car, waiting for their watermelon to mature, and smile to the bank. Lol
But in reality, business does not operate that way. You cannot perfect your training in just a single practice. You are bound to make some mistakes and learn from it, and then, gain more experience.
So, don’t run away after the initial attempt. Learn and move on.
There are a few other concerns raised such as ROI and Marketing. I will like to address this in my next post. That will be the second part of this series.