This is a follow up to the article posted earlier on the same subject. You may wish to see the first part of the article by clicking here
In this article, we will like to focus on how real is the Return on Investment (ROI) attributed to watermelon farming. Is it real? What factors can affect the claims?
About ROI and Market Availability…
In my previous articles, I did provide answers to the profitability of watermelon and the availability of the market. You can check your email for these posts.
But let me clearly state this point: The profit potential in Watermelon farming is indeed very high.
You can make so much, compared to your investment. Yes, the claims in the articles are real and realizable in ideal conditions.
However, while it is difficult or even inconceivable to lose from your watermelon business (so I believe), it is very possible to get even less than 200% ROI.
Is that a surprise?
So, what exactly can reduce your profit potential?
There are at least, 2 factors. They are:
- The “YOU” factor and
- The “GOD” factor
Let me explain what I mean here:
The “YOU” factor
There are specific actions you must take. Get the right planting material (seed), plant as and when due, treat as expected, control weed as instructed, apply fertilizer as recommended, etc
These are all your responsibilities, and if you fail to discharge them aright, there will be problems.
Take for example:
a farmer neglects the instruction to do weed control promptly and apply fertilizer twice. Instead, he visits the farm once in a while and yet, expects bountiful harvest.
Is that possible? Well, may be, but I don’t think so. It’s just like the holy book says: “Whatever a man is sowing, this he will also reap.”
Even if you do not have all the time to be in the farm all day long, pay regular visits and monitor what your employee(s) is/are doing on your behalf.
So, if you take care of the “YOU” factor, then your chances of success are high. Now, let’s talk about the second factor.
The “GOD” factor
You may have done all that you are required to do, and then, the condition of the climate poses a serious threat to your success. What will you do?
Here is an example:
There was a time we planted at the right time in March, and everything went well-right rain, fine soil, good germination, eye-catching plants, etc.
But suddenly, the rain seized for weeks, and the once beautiful looking plants began to wither away.
Some had to stop treatment. Some even began fetching water to apply in the farm. But that was not easy, especially if your farm is large and water source is far.
Eventually, the rain started and many managed to survive. Those who never lost hope gained at the end, but the result was not as expected.
The point in this example is that, there are factors you simply cannot control, such as weather. This is not to say that God brings bad weather. Not at all. Every climatic condition has its benefits, if not to you, at least others. Yet, you may never be in control of these factors.
What can be done in this case?
Out of experience, my recommendation is to plant in bits, especially if you are covering a large area. Plant some parts, leave a space of about 1 to 2 weeks, and plant others. This is done because, should there be a prolonged drought, only a segment of your farm will be affected. Does that make sense to you?
In conclusion, watermelon is a viable business any serious-minded and hard-working Nigerian should consider. It can be challenging for the 3 months, but with God by your side, it will be worth the effort. You will be happy you tried.
If you’ll like to hear from those who already have their Blueprint, click here.
I hope this clarification helps someone take the right step.